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Budget Friendly Folds and the Papers that Make them Extraordinary

Sunday, May 22 at 10:15 a.m. - 11:00 a.m.

Join paper dolls Sabine Lenz (PaperSpecs) and Trish Witkowski ( as they tackle creative folds of every kind in this fun and highly visual presentation. From budget-conscious to sky’s-the-limit, you’ll see real-world samples from around the globe. They will demonstrate how the right format—produced on the right paper— can make a memorable impression and drive response. They’ll also share hands-on paper tips, format tricks, trends and techniques to help you overcome potential hurdles and produce amazing paper creations every time. Don’t miss this rare opportunity to watch Trish and Sabine in action! 

Get to Know the Speakers

Sabine Lenz is the founder of, THE online source for paper information, inspiration and insights. A graphic designer with more than 20 years of experience in the U.S., Germany and Australia, she writes frequently for several industry publications and is also a speaker on the subject of paper and related topics. Lovingly referred to as the “Paper Queen” by many of her followers, she combines a passion for paper with a hands-on approach to sharing her knowledge.




Trish Witkowski is chief folding fanatic at the online resource An educator, author, speaker and award-winning designer, Trish has a specialized expertise in creative solutions for direct mail and print, and is the curator of the world's most exciting collection of folded print and direct mail samples. Trish has authored many books on the topic, most recently “Direct Mail Simplified” and “Paper Folding Templates for Print Design.” She also hosts a popular weekly e-video series, “60-second Super-cool FOLD of the WEEK,” and is an instructor for the online learning company Trish holds an MS in Printing and a BFA in Graphic Design from RIT.



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