NPTA and its partners regularly host complimentary webinar offerings for member firms.
Print Media Centr
Papercuts is a funky new webinar series for paper lovers, presented by Print Media Centr.
"Print &" Everything Else
November 20, 1:00 PM - 2:30 PM ET
Presented by: Daniel Dejan
For the past decade "armchair" prognosticators have been predicting the demise of print, but industry surveys and studies are showing that the opposite is true. Print and digital are proving to be complementary and mutually supportive, and brand marketers are learning to play to the strengths of each. This discussion presents some surprising industry findings about demographic preferences, emotional triggers, browsing and shopping behavior, and niche marketing. Examples demonstrate how to make print more interactive, visually intriguing and tactile. Increasingly, print is becoming an experience to be savored and enjoyed.
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i2live, sponsored by Industry Intelligence
View the upcoming i2live webinars. If you would like to request recorded versions of the i2live webinars, sponsored by Industry Intelligence, please contact them directly.